Support from senior management is essential to building a successful health promotion program! Visible senior management support is among the most critical factors in the success of a worksite Wellness Program.
Upper-level management executives are responsible for making sure that the organization meets its goals. They can provide additional assistance by assisting you to link your Health Promotion Program goals to organization outcomes, thereby positioning Health Promotion Program as a fundamental part of the organization.
It is imperative that you create support and excitement for the health promotion program from all levels of the organization including upper-level management, mid-level management, and grass-root workers.
The challenge for any Wellness Program coordinator is convincing senior level management about the potential value of Wellness Program to the corporation and conceptualizing how wellness programs can impact the corporation in a meaningful manner.
The American Journal of Wellness is a excellent resource to assist you with obtaining convincing information on the advantages of a Wellness Program.
Health Promotion Program support from upper management can come in many different ways -
o Involvement in the planning process
o Distribution of funding for the health promotion program
o Support for time given to the health promotion program
o Participation in wellness events
o Leadership by management, such as the distribution of a letter of support for the wellness program.
o Download a sample letter requesting upper-level management support. (http – //www.ibx.com/pdfs/custom/workplace_wellness/corporation_tools/sr_mgt_support.doc)
o Flexibility of staff member schedules to accommodate wellness activities
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